According to Facebook, 101 million US daily mobile users make up a whopping 78% of its 128 million daily users in the United States.
What you get from that statement above is that everyday over 100 million people in the US go online with a mobile device and get onto Facebook. Are they staying on Facebook? Many are but more importantly, how many will click links and go beyond Facebook and remain online?
So the question is, do you have a site that is mobile friendly and ready to receive, retain and interact with the vast number of potential site visitors?
Your web site should be responsive. That means it can detect that a smartphone browser is asking to display your web site files and thus provide the appropriate files for that smartphone's browser. Viewing a full size website on a tiny smartphone screen is very frustrating and difficult to navigate. Some of the pages of a full site should not be made available for viewing on a smart phone because they are problematic. Mobile device users are quick and on the move so you want to offer only the most important pages of the site.
Are any of your site visitors part of the 100 million US daily mobile users going online to Facebook?
Freddy Uson is the Creative Director and owner of Uson Consulting, llc. Visit usonconsulting.com. A Web Design & Creative Marketing business that offers web design, development, e-commerce, SEO and site optimization, marketing and all print collateral. Based in the Central New Jersey, Princeton, NJ area and serving all of NY/NJ. Contact us at (551) 265-8762 or email info@usonconsulting.com
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